‘THE HUNGER GAMES’ SCORES $214.25M: $155M U.S.-Canada + $59.25M Foreign; #3 Biggest Weekend Beats ‘Twilight Saga’

This article broke down the revenue for The Hunger Games during its opening weekend. Aside from the numbers, the article analyzed why The Hunger Games was able to be so successful due to its ability to attract major audiences. The movie's goal was to attract teenagers. That was their only audience. By choosing such a narrow target, the hype from the teenagers leaked into the curious minds of the adult demographic who keep up to date with pop culture.

The marketing was a huge success to the movie's success. The article mentions how 90% of this weekend's viewers were fully aware of the movie and its synopsis before actually viewing the movie. That knowledge was able to reach out to the audience and get them intrigued enough to see it opening weekend.

Hunger Games Sees $15 Mil-Plus in Advanced Ticket Sales

Fandango's elite list of Top 5 Ticket Presellers has been dominated by Harry Potter and The Twilight Saga, until today.

Today, the No. 4 spot is held by The Hunger Games, which has grossed a little over $15 million in ticket presales, overtaking The Twilight Saga: Eclipse and Harry Potter and the Deathly Hallows Part 1.  It's projected that by Thursday, it will pass The Twilight Saga: Breaking Dawn Part 1 and take the No. 3 spot. 

According to The Hollywood Reporter, this has led some box-office observers and exhibitors to think that The Hunger Games will have one of the biggest domestic debuts of all-time, projecting it to open anywhere from $130 million and $140 million. It's already expected to surpass the $116 million opening of Alice in Wonderland (2010), making it the biggest March opener to-date.