FMS 482: Entertainment Industries
A discussion of current issues in the entertainment industry by students of Arizona State University
Class Announcements
Showing posts with label
Marketing Playbook
.
Show all posts
Showing posts with label
Marketing Playbook
.
Show all posts
04 February 2012
Super Bowl Marketing Playbooks -- Which Will Deliver the Win?
"With 52% of all viewers engaging in some kind of communication during the game, here are the major Super Bowl playbooks being deployed by marketers. Which do you think are the strongest? And which really matter?"
Older Posts
Home
Subscribe to:
Posts (Atom)